12/30/2023 0 Comments Runtastic iphoneRuntastic, however, has around 20 mobile apps related to fitness and health and claims around 140 million downloads and 70 million registered users. The move, according to a press release from both companies, will help Adidas bolster its efforts in offering connected products and its vision of “the convergence of sport, digital and data in an always connected and always on-demand world.” Or in other words, Adidas now has a strong software component with a large user base to integrate with its digitally enabled sports products including balls, wrist devices, apparel, and shoes.Īdidas already offers several of its own mobile apps that cross over into Runtastic’s territory, such as the miCoach train & run app and the Adidas Go app that integrates with Spotify to offer music matched to a user’s running pace. ![]() Runtastic, developers of several popular fitness iOS apps, today announced it has been acquired by Adidas for € 220 million.
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